How long have Goldfish crackers been around for?

Introduction: The History of Goldfish Crackers

Goldfish crackers have been a beloved snack for generations. These small, fish-shaped crackers have a unique taste and texture that has made them a hit with both children and adults. But how long have Goldfish crackers been around, and who invented them?

Origins: Who Invented Goldfish Crackers?

Goldfish crackers were first created in Switzerland in 1958 by a man named Oscar J. Kambly. Kambly was a baker who specialized in creating delicate, high-quality biscuits. One day, he had the idea to create a small, fish-shaped cracker that would be both delicious and fun to eat. Kambly’s goldfish crackers were an instant hit, and he soon began selling them throughout Switzerland.

The Early Days of Goldfish Crackers

In 1962, Kambly’s goldfish crackers caught the attention of a company called Pepperidge Farm. Pepperidge Farm was a successful American bakery that was looking to expand its product line. The company purchased the rights to Kambly’s goldfish crackers and began producing them in the United States.

The Expansion of Goldfish Crackers

Pepperidge Farm quickly realized the potential of goldfish crackers and began to expand the product line. They introduced new flavors, such as cheddar and pizza, and began packaging the crackers in resealable bags to keep them fresh.

Goldfish Crackers Become a Household Name

By the 1980s, goldfish crackers had become a household name. They were a popular snack for children and were often used as a topping for soups and salads. Pepperidge Farm continued to innovate and introduced new varieties, such as whole wheat and pretzel goldfish crackers.

Evolution of Goldfish Crackers over the Years

Over the years, goldfish crackers have undergone some changes. In the 1990s, Pepperidge Farm introduced a line of giant goldfish crackers, which were much larger than the original goldfish crackers. In recent years, the company has introduced new shapes, such as goldfish-shaped macaroni and cheese.

Goldfish Crackers and Advertising

Pepperidge Farm has always been innovative when it comes to advertising goldfish crackers. In the 1970s, the company introduced the iconic "Goldfish Theme Song," which featured the lyrics "The snack that smiles back: Goldfish." In recent years, the company has used social media to promote its products, with campaigns such as the "Goldfish Tales" contest.

Goldfish Crackers Today: A Popular Snack

Today, goldfish crackers are still a popular snack. They are sold in over 40 countries and are available in a variety of flavors and shapes. The crackers are often used as a snack for children and are also popular as a topping for soups and salads.

Goldfish Crackers in Pop Culture

Goldfish crackers have made appearances in pop culture over the years. They have been featured in movies and TV shows, such as "The Simpsons" and "Breaking Bad." In the 2003 film "Elf," Will Ferrell’s character famously eats a spaghetti dinner with maple syrup and goldfish crackers.

Fun Facts About Goldfish Crackers

  • Goldfish crackers were originally called "Goldfish Bread."
  • Goldfish crackers are made using real cheese and contain no artificial flavors or preservatives.
  • The original goldfish crackers were only available in one flavor: plain.

Conclusion: The Enduring Legacy of Goldfish Crackers

Goldfish crackers have been around for over 60 years and show no signs of slowing down. They have become a beloved snack for generations and are enjoyed by people all over the world. With new flavors and shapes being introduced all the time, it seems that goldfish crackers will continue to be a favorite for years to come.

References and Further Reading

  • "The History of Goldfish Crackers," The Daily Meal
  • "The Fascinating History of Goldfish Crackers," Taste of Home
  • "Goldfish Crackers: A Brief History," HuffPost
  • "10 Fun Facts About Goldfish Crackers," Mental Floss
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Elise DeVoe

Elise is a seasoned food writer with seven years of experience. Her culinary journey began as Managing Editor at the College of Charleston for Spoon University, the ultimate resource for college foodies. After graduating, she launched her blog, Cookin’ with Booze, which has now transformed into captivating short-form videos on TikTok and Instagram, offering insider tips for savoring Charleston’s local cuisine.

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